Mkt 421 final exam 2020 Study guides, Class notes & Summaries

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MKT 421 Final Exam / MKT421 Final Exam (Latest, 2020): University of Phoenix (Verified Answers by GOLD rated Expert, Download to Score A)
  • MKT 421 Final Exam / MKT421 Final Exam (Latest, 2020): University of Phoenix (Verified Answers by GOLD rated Expert, Download to Score A)

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  • MKT 421 Final Exam / MKT421 Final Exam (Latest, 2020): University of Phoenix 1. __________ is best defined as the process of continuously obtaining information on events happening outside a company to recognize and interpret possible trends that affect marketing. Relationship marketing Digital marketing Customer relationship management Environmental scanning 2. A __________ is often referred to as a business firm. government agency nonprofit organization publicly owned organization for-profit o...
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